|L to R: Scott Parsons, John Cusick & Bob Werner|
That might be because it's not particularly newsworthy or even blogworthy. Aside from pictures of a few suits, what's the point?
What Werner fails to point out is that the notice of this event was emailed with just one day's notice. And yesterday, when John Stoffa unveiled his 2013 Budget, there was no notice at all.
In fact, there wasn't even a news conference, although The Express Times and Morning Call both have stories.
Lehigh County is much better at keeping all media outlets informed. In Northampton County, it's hit or miss.
Bob Werner apparently wants to see more positive coverage about Gracedale. That would be dandy. It might help increase the census. I appreciate Bob's motives, but the press is not an ad agency. It exists to inform. I get very uncomfortable when a politician starts dictating to the press about what they should and should not cover.
I also get very leery when some members of the press are included in important stories like the unveiling of a budget, while others are either forgotten or snubbed.
It's just another way to control the story.
By the way, one of Gracedale's biggest handicaps is that federal privacy laws make it impossible to photograph residents without their express, written consent. I found that out the hard way when I recently covered Family Fest. So even if you want to spin a positive tale, it's hard to get pictures unless a staffer accompanies you and gets waivers from every person you photograph.
At some point, it stops being a story and becomes managed news.