Dixie Cup Developer Wants Tax Break

Below you will see a detailed report from Wilson Borough resident Armando Moritz-Chapelliquen concerning the redevelopment of the long vacant Dixie Cup factory into apartments. Developer Skyline Investment group wants a tax break known as a TIF in exchange for setting aside 10% of the units for affordable housing. Wilson Borough and the school district have both signed off on this tax break, and all that is left is approval from the county. This TIF must be approved by Wilson Borough, the school district and the county to get the benefit from all three taxing bodies.

I will weigh in with what I think after checking out this New York investor. 

Armando's report:

[On May 2], two representatives from Skyline Investment Group, the buyer for the Dixie Cup site, presented their most up-to-date plans to Northampton County Council's Economic Development Committee. A lot of information was shared in the supporting documents (which you can find here starting on Page 13), but among the biggest updates is that the developer is requesting the Council pass an ordinance to set up a Tax Increment Financing District, or TIF.  

 

What is a TIF?

As Good Jobs First explains it, Tax Increment Financing is a geographically targeted economic development tool. It captures the increase in property taxes, and sometimes other taxes, resulting from new development, and diverts that revenue to subsidize that development. That diversion means local public services do not get the new revenue they would normally get from new re/development. 

 

In the case of the Dixie Cup site, the TIF would be in effect for roughly 20 years. Given this potential diversion of tax revenues, the question on everyone's mind should be "Is a TIF worth it for this project?"

 

What is Being Proposed

Some may recall an earlier image I circulated to show what were some of the major components of this project. The below image comes from the developer's TIF Plan, submitted to County Council as part of their May 2 meeting (accessible here starting on page 24).

• Dixie Cup Seating Area (Red Square): The Dixie Cup currently on top of the building will be brought down to ground level and set up with benches for people to enjoy up close. A replica cup will be created and placed on the roof. Based on the plan provided, this area would be close to where the bike path meets 25th Street.
   
• Access Lane to Bike Path (Green Oval): The bike path that runs along the western end of the site will be accessible from the southern parking lot of the redeveloped Dixie Cup building. This would provide a new outlet for cyclists who can currently only exit this stretch of the bike path at Northampton Street to the north or 25th Street to the west.
   
• Cafe and Dog Lounge (Blue Triangle): The old boiler house will be converted into a retail/commercial space, along with a dog run (note the bone-shaped outline on the western end of the triangle). This amenity, in addition to the Dixie Cup seating area, will be open to the public and provide an additional component of connective tissue between the Wilson Area High School to the east and Easton High School to the west.
   

The previously mentioned fire lane around the building, pool for building residents, and rooftop lounge are still included (the pool can be seen to the west of the 2nd northern-most "finger" of the main building). While the parking lot to the south of the building is visible even today, it's bound to be more active once the building is complete. 

Affordable Housing

Within the TIF ordinance is a section on affordable housing (pages 18-19 for those reading through the documentation). While the text requires 10% of the units to be affordable, there is also language that allows for an owner using the TIF to opt out of this requirement if they contribute $27,000 per unit, up to 10% of the total number of units, to the County's Affordable Housing Initiative Program. The redevelopment plan is for 405 units, meaning either 40 units would need to be affordable OR the developer would contribute $1,080,000 ($27,000 x 40 units) to the County fund. The developer has repeatedly stated they would prefer to contribute to the fund, so the only remaining question is whether $1,080,000 is a sufficient contribution to the fund. 

My Opinion

While the affordable housing question still needs to be answered, this proposal is an enormous validation of community voices--like yours-- that pushed back on the warehouse plan in 2022 and completed my survey in 2023. For those unfamiliar, I asked area residents to score their favorability towards various uses permitted on the Dixie Cup site. The results were very aligned with what Skyline Investment Group is proposing.

Separate from affordable housing, I still have questions regarding some of the more specific details of the site (amenity access, bike path accessibility from Washington Blvd, general questions about vehicular traffic, etc). Regardless, the possibility of a reactivated and engaging Dixie Cup site as part of our community is only because of community involvement and advocacy over the past few years. And if you have concerns about this plan, there is still time to make your voice heard.

Next Steps

County Council will be holding a public hearing on the TIF ordinance on Thursday, June 6. A vote on the ordinance is scheduled for Wednesday, July 3. I'll be attending both and am happy to meet up with others who would like to give testimony. We are so close to getting something that will benefit our community. Let's make it happen!

 

Thanks as always for your collaboration!

-Armando

 

PS: If you think someone would appreciate this information or want to receive updates on this Dixie Cup site, forward them this email!